Enterprise-grade Shopify development.
Custom development, technical architecture, and performance engineering for DTC brands that have outgrown templated solutions.
Brands we have built for
Why your Shopify store needs custom development.
If you're experiencing two or more of these issues, your store needs architectural work, not another app.
01 / You've outgrown your theme
Theme limitations blocking custom checkout experiences, complex discounting logic, and subscription models that don't fit template structures.
02 / Duct-taped integrations
NetSuite or SAP integration via Zapier causing data sync failures. Inventory discrepancies costing thousands per month. No single source of truth.
03 / Revenue left on the table
Mobile conversion rates well below desktop. Slow load times costing conversions. No way to A/B test checkout improvements.
04 / At the mercy of developers
The previous agency disappeared. Every small change takes weeks and costs thousands. The codebase is undocumented.
05 / Scaling is breaking your store
Flash sales crash the site. International expansion needs a multi-currency, multi-store setup. B2B functionality bolted on with apps makes for poor UX.
06 / You need enterprise features
Shopify Plus features, headless commerce, custom checkout flows, and ERP integrations that themes can't support.
Technical capabilities.
We don't build pretty stores. We architect revenue systems.
- Headless commerce (Hydrogen and React)
- Custom checkout experiences (Shopify Functions)
- Dynamic pricing, tiered discounting, B2B portals
- Multi-store, multi-currency, multi-language setups
- ERP systems: NetSuite, SAP, Microsoft Dynamics
- 3PL and WMS: ShipBob, ShipStation, custom fulfilment
- PIM systems: Akeneo, Salsify, inRiver
- Customer data platforms: Segment, mParticle
- Core Web Vitals work (target: LCP under 2.5s)
- Liquid and query optimisation
- CDN configuration and asset optimisation
- Third-party script management
- Private Shopify apps for proprietary business logic
- Admin dashboard extensions
- Custom reporting and analytics tools
- Wholesale and B2B portals
- Magento to Shopify migrations
- BigCommerce to Shopify migrations
- Custom platform to Shopify migrations
- Data integrity checks and a planned cutover
- Monthly development hours for continuous optimisation
- Priority bug fixes and emergency support
- Quarterly technical audits
- Proactive performance monitoring
Our development process.
A proven methodology. Typical timeline: 8 to 16 weeks from kickoff to launch.
01 / Technical discovery
A complete technical audit, architectural bottlenecks, performance benchmarks, and a written spec document.
Week 1 to 202 / Architecture and planning
Solution design with diagrams, stack recommendations, integration mapping, and a Statement of Work with pricing.
Week 2 to 303 / Development
Agile sprints with bi-weekly reviews, a dedicated Slack channel, and working software every two weeks.
Week 4 to 1204 / Testing and QA
Cross-browser testing, load testing, integration testing, and user acceptance testing.
Week 12 to 1305 / Launch and handoff
A careful deployment, 72 hours of close monitoring, knowledge transfer, training, and documentation.
Week 1406 / Ongoing support
Monthly retainer work, performance monitoring, fast bug response, and quarterly strategic reviews.
Month 2 onward
Why performance-engineered code pays for itself.
of mobile visitors abandon a page that takes over 3 seconds to load
Google researchconversion lost per extra second of load time
Google and Portentof global ecommerce sales happen on mobile
Statista 2024in lost orders recoverable through better checkout design
Baymard InstituteThe technical stack.
- Liquid
- GraphQL
- Node.js
- TypeScript
- Shopify Plus
- Cloudflare
- Git
- CI/CD
- Payment gateways
- Subscription platforms
- B2B solutions
- Analytics platforms
- Google Analytics 4
- Microsoft Clarity
- Custom dashboards
Transparent pricing.
Monthly retainers or one-time projects. No hidden fees. Fixed-price quotes after discovery.
About 25 hours a month
- Ongoing feature development
- Bug fixes and maintenance
- Theme customisations
- 24-hour SLA
About 35 hours a month
- 1 developer and 1 designer
- UX and UI improvements
- Landing page optimisation
- Monthly strategy review
- 36-hour SLA
About 60 hours a month
- Dedicated pod: dev, design, CRO
- Full conversion strategy
- A/B testing implementation
- Weekly strategy calls
Fixed scope and price
- Migrations
- Headless builds
- ERP integrations
- Custom app development
Do you use page builders?
No. We write custom Liquid sections and themes, so every page stays fast and stays in your store with no rented builder to depend on.
How long does a typical project take?
Most custom builds run 8 to 16 weeks from kickoff to launch. You get a written timeline and a Statement of Work after technical discovery.
Can you work with our existing theme?
Yes. We extend and clean up existing themes as often as we build new ones, and we tell you upfront if a rebuild is the cheaper path.
Do you handle migrations to Shopify?
Yes. WooCommerce, Magento, BigCommerce, Wix, and Squarespace stores move to Shopify with products, customers, content, and redirects carried across. See Shopify migrations.
Which retainer should I pick?
Developer Only suits steady feature work and fixes. Dev + Designer adds UX and landing page work. Growth Partner adds CRO strategy and A/B testing. We recommend one after a short call.
From the blog.
Shopify Liquid Development: Beyond Basics
Advanced Liquid techniques for building custom Shopify stores that scale. From section architecture to metafield optimization.
Read the article →Shopify Checkout Optimisation: 8 Changes That Actually Move the Needle
Checkout is where you lose the most revenue on Shopify. These 8 changes address the specific friction points that kill completion rates for DTC brands.
Read the article →
Shopify Plus CRO Agency Checklist for Scaling Brands
Use this Shopify Plus CRO agency checklist to evaluate analytics, testing, implementation, reporting, and conversion maturity before hiring.
Read the article →Build it once,
build it right.
Start with a technical consultation on a quick call.
Schedule a consultation